Leap Chola Murugappa Sales -

Disbursements—the actual loans sanctioned—offer a window into Chola’s sales engine. The company reported its strongest quarter ever in Q3 FY2026, with aggregate disbursements reaching over the year-ago period. This was driven by its core vehicle finance business (₹16,805 crore) and a fast-expanding loan against property (LAP) book (₹5,285 crore).

While Chola has moved away from a fully partnership-dependent model, it continues to leverage selective tie-ups for customer acquisition. The company has partnered with to offer BNPL facilities and with Lendingkart for unsecured business loans. These partnerships are carefully managed, with Chola positioning itself as the service provider, ensuring it retains control over the most critical aspects of the lending process.

Driving Growth: Inside the LEAP Digital Transformation and Chola Murugappa Sales Machinery leap chola murugappa sales

Leap Chola occupies the "sweet spot"—lower rates than risky fintechs, faster service than annoying banks.

: Some trainees have described the culture as "toxic" due to heavy pressure from managers to meet sales targets, particularly for those in the Insurance Trainee positions. Limited Long-Term Growth While Chola has moved away from a fully

: Total Assets Under Management (AUM) reached ₹1.7 lakh Cr by mid-2024.

: Motor insurance remains the primary driver, making up approximately 62-63% of the portfolio, followed by health at 17% and commercial vehicles at 16% . Strategic Sales Focus Driving Growth: Inside the LEAP Digital Transformation and

Chola’s "Leap" strategy involves diversifying beyond its traditional stronghold in vehicle finance into high-growth retail and SME segments.

Whether you are buying a ₹1 Crore JCB backhoe or a ₹50,000 laptop for your new hire, ask for a Leap Chola quote. The difference in your monthly cash flow might just save your business.